SEOblog

Top 5 Mobile Office Locations in London

2010-04-26T09:07:00.002-01:00

According to the office for national statistics, 2.5 million of us accessed the internet via a wireless ‘hot spot’ last year, an increase from 700,000 in 2007. This rise can be directly attributed to the increase in both the number of public locations offering Wi-Fi and the public’s demand for such services.

A large proportion of you will have frequent requirements for virtual office working and therefore the need for areas in which remote working is facilitated. It is only a matter of time for those of you who can’t. Mobile working is set to become the UK norm by the end of the year according to Voxclever, a leading provider of small business IT services. Voxclever also claim virtual office workers could account for 73% of the UK’s workforce by the end of this year.

The recent spate of bad weather in London and the UK highlighted the need for employees and employers alike to investigate the benefits of working remotely. It shouldn’t be considered an afterthought for those not able to make it in/back to the office – especially when you consider that 73% of employees claim to be more productive when working remotely [study by Voxclever].

We have compiled a short list highlighting our pick of London ‘hotspots’ helping to make your remote working experience as productive and enjoyable as possible. Claim your booth, terrace or rent a room quickly as these locations have limited space and are already proving popular with those who have already embraced the idea of wireless working.

City Inn Westminster
Looking for an office away from an office? Walk no further than City Inn as it has just announced a planned major increase in internet bandwidth for customers. The dedicated 100Mbps (Mega bits per second) backbone will support the company’s six hotels across the UK and will mean a 36Mbps dedicated internet connection to their London Hotels which will probably cause traffic jams as people line up to take advantage (the average hotspot connection is 2.4Mbs).

Most other hotels charge customers around £25 for similar services, but at City Inn access to its dedicated line if free, so put your money towards the price of a coffee as its City Cafe provides wireless too, in fact, the wireless network can be accessed from anywhere in the hotel.

Monmouth Coffee

If you are in the Soho/Covent Garden area, you would be hard pushed to find a cafe globally that can compete with Monmouth Coffee’s world class roasting programme. Combine this coffee expertise with free Wi-Fi, and you have stumbled upon a couple of hour’s worth of caffeinated remote working heaven.

Arcola Theatre
The Arcola Theatre likes the word FREE, it operates on a shoestring budget(many staff work here for free) and it also provides FREE Wi-Fi in the theatre bar. What is not to like? Go pay it a visit and soak up the culture.

London River Service
Did you know that most London River Services operate every 30 minutes? The majority of Londoners wouldn’t be able to tell you where they dock either, although a large proportion of commuters could probably use the service at least once a week. If you are heading to a meeting or commuting home, you won’t be able to argue with the majesty of river travel especially on the Thames. The entire LRS fleet is equipped with free Wi-Fi, transforming these vessels into floating offices, with some of the finest views of London available.

The Royal Festival Hall
Head to the second floor of The Royal Festival Hall to tap into the strongest signal and for the breathtaking views across the Thames to Somerset House. Alternatively (weather permitting) take an outdoor seat and allow the morning sun to bath over you whilst mulling over a comprehensive seasonal menu. Did we mention that if work gets a bit too much, there is always culture?

Hear me speak at SES London 2009

2009-02-05T09:27:00.007-01:00

Ok probably not worth coming to the conference just to hear me speak, but if you are going to SES London on 17th-19th February why not drop by my sessions? The line up of speakers this year is looking cracking and there will also be plenty of time for networking. LondonSEO is organising it's usual networking party on the last day of the conference this year (Thursday 19th Feb), again with free beers and the chance to network with fellow search marketers.

This year I'm speaking at the following sessions:

Tuesday 17th February at 11 am

Universal & Blended Search Session
This is going to be a great session, I love talking about Universal Search and can't really get my head around people not taking the opportunity to totally dominate the SERPs by optimising ALL it's digital content and not just text. Optimising your images, videos etc can have a big impact and is often easier that optimising content. Although techincally you are optimising the content still as of yet the search engines can't read audio (but they will one day). Anyway, this is a well worth session to attend. I know I'm going to learn a lot from the other speakers and I'm hoping it's going to be a nice juicy discussion afterwards. If you are there, please feel free to chip in. It doesn't need to be a question if you know something we don't know please share. That's what this industry is all about =)

My second session is on Thursday 19th February at 11:45

Social Media Optimisation (I can't bring myself to spell it with a z!)
This is going to be a fun session and usually has loads of great example of success and how to get it right. There is so many ways of doing SMO now, it's not just utilising social media networks such as facebook. In fact I think that's a bit last year now. I have started calling this Online PR instead of SMO as I think the term SMO doesn't describe how BIG this truly is. Using SMO for gaining links is a old line, but still so true. People are getting more creative on how to do this and this will be the session to find out. I think this is the first year in ages that Ciaran Norris is not on this panel, which is a shame as his SMO presentations are always good. Hmm maybe I can steal his presentation, only kidding. But I'm sure he will be in the audience heckling.

All in all this is set to be a great SES conference, I'm looking forward to it. Are you going? If so please don't hesitate to come and say hello, I'm really not as scary as Julie says I am ;)

Speaking at a Chinwag Live Event

2008-08-27T11:50:00.005-01:00

I've been invited to be on the panel at the next Chinwag Live event "Search Vs Recommended"

I'm really excited about this event as I've heard so many great things about these events. Instead of having a panel with each person presenting some old powerpoint presentation they have presented a thousand times before, these events is ACTUALLY a proper LIVE panel. Where all the panelist discuss their views (hopefully even a heated debate) and the audience gets to ask questions for more than 5 min at the end. Really looking forward to it.

This Chinwag event is about Search Vs Recommendation site. For example this extract from the Chinwag website "recommendation need search engines so people can find their content. But what about when users become regular visitors to recommendation sites? Could these visitors abandon search altogether, or do people use search and recommendation for different things?" Now just this paragraph has me already wanting to talk, in fact I'm biting my tongue not to start right here and now.

So if you are in London on Tuesday 2nd September at 6pm, please feel free to join us in this debate. It's being held at The Slug & Lettuce in Wardour Street (central London, just off Shaftsbury Avenue). If you book now it's only £25 and you get free drinks and snacks!

Oh and as for the other panelist, on the search side of the panel its myself and Jon Myers (my fiance, Head of Search at MediaVest), we are so going to kick some ass. Recommendation sites would be no where without the search engines...

For more information check out the Chinwag website

Far Far Away.......in Cyber Space

2008-08-06T10:25:00.005-01:00

The last few months have been hectic to say the least. I've recruited more people into my team, actually managed to LAUNCH Base One Search (after what seems like a lifetime!) and also launched a movie for the launch campaign of the site.

The movie is called "SEO Wars" , starring:

Rand Fishkin as Rand LinkWalker
Fantomaster as Darth CloakMaster
Greg Jarbo as SEOda
and
Matt Cutts as Googlesaurus

The plot:

Far far away............... in cyber space, the Jedis (white hat SEOs) and Siths (black hat SEOs) are fighting for the best rankings in the mighty Googletrons results pages. In the first series of SEO Wars we see the mighty Darth Cloakmaster take on Rand LinkWalker and gets rudely interrupted by SEOda....

It was so much fun making this movie so even if its not a hit it would be worth it. If you want to view the movie please visit the B Search Blog

Let me know what you think =)

Awards, speaking at conferences and my own column - up and beyond!

2008-03-16T07:05:00.009-01:00

The past year has been an amazing year for me; SEO-Chicks has been a great success, I won the B2B Newcomer of the Year back in November, I've been a speaker at both SMX London and SES London. I'm also, as of next month, writing a regular column about Search Marketing in B2B Marketin g Magazine.

To top it all, this month I've been shortlisted for the Blackberry Women & Technology Awards in the category "Best Use of Technology by under 30 year old woman". Just being shortlisted for this award is a major achievement for me. The winner will be announced at an Award Ceremony on 6th May =) Cross your fingers (and toes) for me!

It's all a bit daunting, seeing as 3 years ago this month I was just getting ready to get back to work after 9 month maternity leave. And I knew just about nothing about search marketing. But I was hungry to learn, after sitting at home for 9 months, doing my fair share of nappy talk. I was ready to prove that your career doesn't need to end when you have children. In fact it turns out my career STARTED after having my daughter. I always thought having children would make you care less about your work, but in my case it hasn't, I feel very passionate about what I do (for the first time in my life), I work hard but it's easy when you actually love what you do =)

I'm a finalist in the B2B Marketing Awards

2007-08-29T09:54:00.000-01:00

I'm genuinely stoked to be shortlisted for the final in the B2B Marketing Awards 2007 in the category "B2B marketing newcomer of the year". It's been such an exciting year for me and to be shortlisted for an award like this really makes the hard work worth it =) I think I'm most excited about the Gala dinner, this Cinderella gets to go to the ball!

Out of date I know - but check out SEO Chicks!!

2007-08-10T13:18:00.001-01:00

Just in case you are thinking, this blog is OOOOOOLD! You're totally right, I haven't posted here for donkeys. I haven't disappeared from the blogging scene though, I have just been busy with the SEO Chicks blog, which is going great by the way.

So if you are looking for some fantastic SEO information, tips and news, head over to the SEO CHICKS website!!!

getitornot

Reviewlicious - a internet marketing review site with flare

2007-06-01T14:08:00.000-01:00

Wow, my fellow SEO Chick Anita Chaperon just launched her own website this week called Reviewlicious, I had a look through it today, this girl has been busy. And it's super cool! It's definitely a need for this type of review site.

The site covers information, reviews and case studies from the Internet marketing world. And although this site is new it's already packed with useful information and reviews, it's sweet! The big aim of the site is to combine the opinions of all levels of users on the products that are reviewed, eventually allowing a dialogue between the vendors and the end users.

I can see this being a hit! Well done Anita!

SEO Chicks Launch

2007-05-30T10:17:00.000-01:00

I'm very excited to be launching this new collaborating blog, it's an all female bloggers, and we will be blogging about SEO, PPC, SMO and Web Analytics. The current SEO Chicks Crew includes myself, Anita Chaperon (PPC Queen) and the very funny Julie Joyce (from Str0ud Consulting).

We are expecting a few other SEO Chicks to join in the next couple of weeks.

Check it out the new SEO Chicks blog and let me know what you think?

Happy days =)

Bits & bobs from Lisaland

2007-05-22T09:51:00.000-01:00

Wow, now this has been a super hectic month. I've been utter rubbish at keeping this blog updated, and feel really guilty for some reason. I've only got about 4 regular readers lol..

So what's up in Lisaland?

Base One Search
It's been an exciting but stressful month. I've been working on the new Base One Search site, which should be up sometime in June. It's going to be a fabulous new Search Marketing site with articles, info and a SEO/SEM blog. Really looking forward to see the end result! Will give an update when it's live.

I've been published - Wohoo!
This month I also been published. I wrote a chapter on SEO & SEM in this years B2B Marketing Handbook. The book is published by B2B Marketing Magazine and is given out to all their subscribers. Pretty cool =)

New contributing SEO blog
I've also been working on a new contributing SEO blog, gathering the best female SEOs under one blog. Watch this space for launch date.

SMX Seattle
I'm also very excited about going to SMX Seattle in the beginning of June. Danny Sullivan's first Search Marketing Expo conference. Speakers and agenda looks fantastic, I think this is the conference to attend this year. Hopefully I will make a better impression on Danny this time around (and not just steal his doughnuts..ok that sounds all wrong). Are you attending SMX? If so leave me a comment and we'll meet up in sunny Seattle!

All in all I've been busy, but good busy. Hoping to get back to blogging properly again in June!

Junior SEO Vacancy

2007-04-19T10:10:00.000-01:00

Update: position filled. I will let you all know about my new recruit very soon =)

We are currently recruiting for a Junior SEO to join our growing team here at Base One Interactive . A great opportunity for someone wanting to break into the world of Search Engine Marketing. Experience is not necessary but ENTHUSIASM is a must. Preferably you would have a general knowledge of Search Engine Optimisation and Pay Per Click Advertising. But most importantly you must have a serious passion for online markeitng and ability to learn quickly.

Job Description
This position would be ideal for someone interested in breaking into the Search Industry. Previous search industry experience is not necessary but online marketing knowledge is a plus.

Job Title: Junior SEO
Salary: 16-18K
Location: Teddington, Middlesex, UK

You will be reporting directly to Head of Search and you will be involved in:

Manage a broad range PPC campaigns (b2b and b2c clients).
- Keyword research
- PPC Ad copy writing
- Optimisation of PPC campaigns
- Monthly reporting of PPC activity

Search Engine Optimisation of websites
- Keyword research and keyword compiliation
- Content analysis and optimisation
- Writing search engine optimised title tags
- Writing Meta description tags
- Directory sourcing for relevant industry and directory submission
- Link building.

SEO Blogging
- Writing blogposts on Base One Search Blog
- Keeping up to date on SEO industry related blogs and forums

Skills & Education
- Degree educated
- Basic HTML/XHTML a bonus
- Basic knowledge of SEO & PPC
- Passion and enthusiasm for the Search Industry is a must!

If you are intrested in this position please send your CV to me on the following email: jobs[at]baseonegroup.co.uk

Saab East Anglia Dealers - New Site

2007-04-10T08:45:00.000-01:00

Ok, ignore the post I did last week about this site (I have deleted it lol). Really not professional to post when you have had a drink lol.

This site has been re-designed for SEO purposes as it wasn't ranking very well in the SERPs. And although link building will be tres important for this site the basic SEO stuff like title tags, content optimisation and anchor text etc etc is going to be the ground works. I would greatly appreciate it if you have a moment to look through the site, and please feel free to comment.

East Anglian Saab Dealers - New Website

thanks =)

How to do Link Building in B2B

2007-03-27T14:28:00.000-01:00

Judith Lewis (aka deCabbit) wrote a fantastic article over at mad.co.uk in their Technology Weekly section. The article contains some great principles and tips on how to build links in a B2B environment.

In my opinion you need a totally different strategy, and alot more time and patience to achieve great links to a b2b website compared to a b2c website. It's just not the same thing, Judith outlines this perfectly in her article.

LondonSEO party Wed 21st March

2007-03-16T09:04:00.000-01:00

Evilgreenmonkey aka seopartymonkey (ok I made that one up) has just posted the details for the next LondonSEO party.

It's on Wednesday 21st March (yep this Wednesday) at Mable's Tavern in Euston. For more details go to LondonSEO.org

If you are an SEO in London next week, please come along!

Oh and if you fancy sponsoring a LondonSEO.org event please contact evilgreenmonkey through the LondonSEO site.

Search Engine Optimising the powerful Title Tag

2007-03-13T10:33:00.000-01:00

The title tags are crucial for the search engines. The copy you use in the title tag is one of the most important SEO factors in how the search engines decide to you’re your site. The title tag is also what appears in the search engine result pages as the heading describing what your site is all about. It’s very important to get the balance right in optimising the title tag with keywords relevant to the web page but also making it stand out in a way that people are more like to click your listing instead of the competitor. Together with the meta description tag, an appealing and relevant title tag can be the difference between just ranking well and actually getting click throughs to your site, and ultimately conversions!

How the title tag appears in the Search Engine Results Pages (SERPs):

How the title tag appears in your browser when you view a website:

The most important factors to keep in mind when you write a title tag/title attribute:

1. Write unique title tags for each page. Having the same title tag on each page is just going to confuse the search engines and make it difficult for them to determine which page is more relevant for the keyword being searched for. For more on this read SEOmoz excellent post on keyword cannibalisation

2. Keep it relevant. Write a title tag that is relevant to the page, which what the page is about.

3. Don’t keyword stuff. Target max 2-3 keywords, ideally two for each title tag. AND do remember not to target the same keyword in several title tags, this will again confuse the search engines determining which page is the most relevant for that keyword.

4. How long should a title tag be? Google truncate a title tag after 64 characters, this doesn’t mean your title tag can’t be longer but a good tip would be make sure you have the important words and a complete (readable) sentence within 64 characters. Also remember that the title tag isn’t only for SEO purposes but also your “free ad heading”, so you need to describe what the website/web page is about to increase the chances of people clicking through.

For example: Conference Call Service & Web conferencing with Powownow | the conference calling company
(Google ends the tag after the..BUT still read and index the entire title tag)

5. Where should your company name appear in the title tag?
Now this is one of the most discussed questions about the title tag. And it’s all about personal opinion, except from that I’m right =)

Is your brand a well known brand? A brand that people would search for, i.e BBC, Apple, Sony, Saab etc If so, yes the brand name should be in the title tag as the first word.

Example: “Saab London Dealers – Official Saab Dealerships in London”

But if your brand is not well known….yet. For example your website sells/offers a product or service that people are more likely to search for I recommend the brand name to be in the title tag on the homepage, but not as the first word

Example: "Conference Call Service & Web Conferencing with Powwownow"

Final words
Spend time planning what keywords you target, think about appealing to the searcher as well as the search engines. In the end it’s no point being #1 if no one actually clicks through to your website!!

"Writing a title tag - It’s like sudoku with words!!"

Lastly if you disagree, you have something to add or just want to say I’m great =) Please feel free to comment!

MSN adCenter Keyword Forecaster

2007-03-02T08:50:00.000-01:00

This is a pretty cool new keyword tool from Microsoft adCenter Labs - Keyword Forecaster

Giving monthly history trend based on impressions as well as predictions. Especially useful for comparing keywords. Fair enough it's from Mircrosoft and it would have been ten times better if the data was from Google (sad but true) it's still a great tool for trends and comparing keywords. I like it!!

What do you think?

Cool podcast about managing and building a website - by Paul Boag

2007-03-02T08:38:00.000-01:00

My favourite project manager, Susanne Wraight, who has a fantastic ability to find new cool stuff on the web came across this great site/podcast called Boagworld

And to quote Paul Boag himself "This site/podcast exists to help you poor sods who have been lumbered with the job of managing the company's website."

ps: I'm trying to convince Susanne to start blogging on this blog, she's like a "cool websites and tools detective". If it excists she can find it, who needs the search engines..ermm...

Definitions of Social Search

2007-02-28T12:50:00.000-01:00

Over the next couple of months I am going to comment on the world of Social Search! I am just about to start a dissertation on the effectiveness of search engine marketing (SEM). I am intrigued to find out whether what I have been hearing is correct. Is social search going to become the new big thing and give search engines a run for their money? Already I have read a number of conflicting views on this subject.

There have already been dramatic developments with company after company jumping on the band wagon with the introduction of social networking sites such as LinkedIn, Myspace (for the little nippers) and Friendster (for teenage ninja turtles..only joking). I have to say I am a member of facebook and despite being a little reluctant to use the site at first; I am now quite a big fan.
Social networks are already pulling in a significant and increasing number of web users.

It is a new subject to me but I plan on becoming an “expert”-so watch this space!

My research into social search so far has been mainly focused upon definitions, other people’s ideas and the latest news. I felt it important to find out all I can on social search before I can cast a critical eye.

So what is Social Search?
Social search is a type of social networking. Before internet and major search sites, such as Google, social networking was our way of collaborating information on services, products or anything for that matter. For example asking a neighbor for advice on a good hairdresser - now we'd just type it into Google! Social networking is extremely old and it was really a matter of time before someone bought it online. Social networking as defined by Google as 'a map of the relationships between individuals, indicating the ways in which they are connected through various social familiarities ranging from casual acquaintance to close familial bonds'.

Written in simple terms, social search tools provide users with way finding services conversant by human judgement.

I have searched meticulously for the different types of social search tools which are around. I decided categorising them was the easiest way. However, there are many different terms, descriptions and groups that have been used to describe the many diverse social search tools. Below are some of the most popular social search tools and i have placed them under headings which i felt were most appropriate.

Social Bookmarking Sites
Social bookmarking sites are sites that allow the user to save a particular page into their favourites, using tags to catalogue and arrange them. These bookmarks are then added to their own compilation and can be shared with other users.

The top 10 Social Bookmarking sites are (websearch.about.com):
del.icio.us
digg
Listible
Furl
Yahoo MyWeb
Flickr
Slashdot
YouTube
Simpy
Popurls.com

Social Networking Sites
Social networking sites offer a virtual community to people with similar interests, hobbies or for those that like to "hang out". Communication between users is brought on through voice, chat, instant messages, videoconference and blogs.

The most popular Social Networking sites:
Friendster
LinkedIn
Myspace
facebook
Tagworld
Tagged

Social Tagging
Social tagging is a popular way to locate, classify, rank, and share Internet resources through the use of shared lists of user-created Internet bookmarks.It is a way of recommending sites to other web users.

Two examples of social tagging sites are Stumble Upon and Eurekster.

I found loads of different views, even on the definitions, so if anyone has any comments or things to add please feel free. I would love to hear some different opinions.

Danny Sullivans - Daily Search Cast

2007-02-28T07:28:00.000-01:00

The "search God" that is Danny Sullivan has his own podcast
- The Daily Search Cast. And of course it's awesome!

Highly recommend you visit Danny's podcast daily if you are a professional SEO. (hey if Matt Cutts listens every day Danny must be doing something ritght).

Damn I so wish I had tried to talk to Danny Sullivan at the SEOLondon party, all I could say was "I love doughnuts" when he offered me a doughnut. Hey I'm not even sure he offered me one, I might have just grabbed it.......so much for not giving the "dizzy blonde" impression.

SEO blog post of the week - Daniel Tynski

2007-02-23T08:43:00.000-01:00

Wow just read a fantastic blog post on SEOmoz by one of the readers, Daniel Tynski. It's a post about Daniels very successful attempt at link building through submitting an article to Reddit & Digg.

Here's the post by Daniel. Anatomy of a super Digg

He has explained in great detail his link building experiment and the results. Well worth a read!

SEO Quake - Mozilla Add On

2007-02-21T14:44:00.000-01:00

Househunter tipped me about this Mozilla Firefox add-on; SEO Quake. And oh my god, I can't believe I haven't stumbled upon this tool before. It rocks!!

If you are an SEO and you haven't already got it, GET IT NOW!

Update: More fab Firefox extensions and SEO tools on househunters blog

Search Marketing Gurus Interview

2007-02-17T20:17:00.000-01:00

I got an email from the faboulous Liana Evans (from Search Marketing Gurus) last week asking if she could do an interview with me for her series "Women in Internet Marketing". She basically feature two woman every wednesday, and this time she was interviewing Marie Howell from Bruce Clay and me. Obviously I was stoked and said yes =)

Here is the Lisa Ditlefsen - Woman in Internet Marketing Interview

I also had the pleasure of meeting Li Evans in person at SES London, where she did a video interview of me , which is slightly embaressing cause I look like a total fluse and stotter through my answers. But Liana did a great job on the interview and she is such a lovely person. A big thanks to Liana!

Li Evans at SES London

LondonSEO.org Party Photos

2007-02-16T14:16:00.000-01:00

SES London 2007 was fantastic, finally managed to drag my flu ridden self to ExCel in London. Will give you all an update on the best seminars and talks and stuff later. But first the most important event, the London SEO Party Photographs =)

Promised I would get these photos up on my blog sharpish. The party was a great success, well done evilgreenmonkey for organising it all! The FOX Bar was a perfect venue for the occassion, literally just outside the entrance of the exhibition centre. Thus limiting the time from last seminar session to drinking time to under 5 minutes, wohey!

Househunter (Dan) knocking back the tequilas, he had to go back to Britghton in the evening but never made his train.

Vanessa Fox - knocking down the tequilas =) Now this girl rocks, she's a Buffy fan as well and she can handle her drink. She can be an honorary Norwegian =)

Vanessa Fox (Google), Brian White (Google) and David Naylor (DaveN)

Danny Sullivan (ok I got a bit star struck when I met him, not only was it "The" Danny Sullivan but he brought doughnuts. I was in love =)

Viking SEOs

Sverre Sjothun aka "Sweater Showtune" as everyone kept on calling him. Hey Sverre, you should buy the domain sweather-showtune.com. Me and Sverre are both Norwegian, look out for a possible "SEO Viking Blog"...ok we were drunk so it might not be the greatest name. Sounded great at the time though of course =) And who's the Bridget Jones in the picture? Yeah that would be me, not sure why I look sunburnt??

THE DUDES OF SEO - "Aiiiiiiiii"

Evilgreenmonkey & Joe Comotto

The Awesome Three - Evilgreenmonkey, Lisadit and SEOfangirl

- oiii evilgreenmonkey what you pointing at?

Jay Young - handing out the prices from the sponsors PartyPoker.

David Naylor happy with a beer =) This guy is seriously funny, if you don't already read his blog and listen to his podcast you should.

Christian and Joe, both from jobsite.

Heated discussion or just pissed talk? Dixon surounded by SEOs..

A worried looking Joe and a very happy Tony King (from findaproperty.com)

More photos
Evilgreenmonkey has also posted some party photos from the LondonSEO party.

Fun tag game - You might be an SEO If...

2007-02-13T17:06:00.000-01:00

It's the first day of SES London and I'm stuck inside with a bad case of the flu, seriously bad luck. Gutted I missed the first day, but hey I'm going no matter what tomorrow.

Just checked my blog and realised I have been tagged by Kichus in this fun tagging game that Skitzzo started on SEOrefugee. So to cheer myself up here is me trying to be funny.

You might be an SEO if:

• You think Google would be an appropriate name for your first born
• You get weak at the knees by hearing the name “Matt Cutts” or “Rand Fishkin”
• You think Rand Fishkins proposal was the most romantic proposal ever =)
• When someone mentions off-line advertising you feel like hitting them in the head with a hammer
• When your idea of a compliment is: “Nice PageRank” or “I love the way you write a title tag”
• When your idea of the perfect man is someone that works for the government and your ideal engagement present wouldn’t be a ring but a link.
• When someone says hat you immediately think, “uh, white or black?”
• When you really wish you have thought of the slogan “Never Mess With a Woman Who Can Pull Rank”

Now I think I will tag: rmccarley, Sugarrae, Rebecca at SEOmoz, Darren Moloney and kid_disco

Rand Fishkin and his SUPER Proposal

2007-02-07T08:21:00.000-01:00

Oh my god! Came to work this morning, turned on my computer and as usual went to SEOmoz to read the latest happenings in the SEO world. And while I was sleeping Rand Fishkin (CEO of SEOmoz) was busy proposing to his girlfriend Geraldine (aka Mystery guest) online.

Now this is just the most romantic proposal ever, I cried my eyes out. Basically Rand proposed to Geraldine while she was watching her favourite show, Veronica Mars.

Now if you thought the proposal was sweet, check out her response.

The proposal has been put on Digg as well, to digg it go here.

Congratulations Rand and Geraldine! All the best to you love birds =)

The New SEOmoz website is up!

2007-02-05T10:50:00.000-01:00

Wow, they have done it again! Check out the new SEOmoz site, it looks fantastic.

If you are in the SEO industry and don't know who SEOmoz is, shame on you! These guys really knows the business of SEO as well as having the best Search Industry blog out there (in my opinion). Now they have expanded and are offering articles and seminars for their Premium Members at a very reasonable price. Although all use of the SEOmoz website used to be free I really think you will get your moneys worth with this membership.

I love these guys so much I have added a "I heart SEOmoz" icon in the side bar.

Copywriting for SEO

2007-01-30T08:58:00.000-01:00

Our wonderful copywriter, Noel, came across this fantastic blog. It's a blog for copywriters with loads of great tips and news about writing great link worthy copy.

Check out SEO copywriting from Copyblogger, love it!

Where did January go?

2007-01-29T10:28:00.000-01:00

Can't believe it's the end of January. This month has just flown by, appologise for being rubbish at blogging. Intentions were there at the start of the year, seriously will get back into it. It's not like I have a writers block, have a million things I want to blog about just not enough hours in the day.

Great news is that I will finally get a base one search website, not part of the interactive site like currently, but ALL about Search...Very excited. Have started drawing up the wire frames and planning some of the content. Just need to have a battle with the web-designer now to get it all optimum search friendly. Chris I hope you are ready for this =) So watch this space..

Only 2 weeks until SES London, now this is going to be a cracking line-up. Matt Cutts, Rand Fishkin, Elisabeth Osmeloski, Chris Sherman and oh so many more. Wow this is really going to be the search event of the year, I'm stupidly excited =)

B2B Marketing website - up and beyond!?

2007-01-18T12:34:00.000-01:00

One of my clients, B2B Marketing, are trying to increase their site traffic by doing SEO and PPC advertising, albeit SEO work has not yet started as I'm doing research based on PPC stats for the last month first.

Basically they want to become a one point source for information and articles about B2B Marketing, also covering jobs within B2B Marketing (eventually), Marketing Events and integreate a B2B Marketing forum called the B2B Hub within their site. They also want to increase subsciption to their offline magazine.

Now, I personally think this site has great potential. The offline B2B Marketing Magazine are doing well, yet the traffic to their site is still relatively low, and the conversions (number of people signing up for subscription is not great). So what I'm asking you guys, what do you think can be done to improve the site? If you look through the homepage, does it grab your interest? Does it seem relevant and insightful? Is it anything that you think is uncessary?

Appreciate any comments, cheers guys!!

Welcome to Bethan!

2007-01-08T14:02:00.000-01:00

I have invited Bethan Jenkins to contribute to my blog. She works in my team at Base One Search and is on a years placement from University of Bristol studying Marketing. Bethan is currently working with me on SEO projects and is learning about the faboulous world of search!

I have set Bethan a first blog task to research and write about "Social Search", be gentle everyone =)

SES London here I come!!

2007-01-05T19:06:00.000-01:00

Search Engine Strategies conference is coming to London the 13-14th of February. And I have finally convinced my bosses that I should be going..to all three days. Ok it's a bit geeky, but I am genuinly excited about this event. Can't wait to meet loads of fellow SEO geeks and talk talk talk.

I will also be going to the London SEO piss up crowd party on Thursday the 15th which evilgreenmonkey is organising. Venue is to be confirmed.

So who's going? Leave a message if you want to meet up during the conference!

Search Marketing Standard Magazine

2007-01-03T14:21:00.000-01:00

First of all I must admit it's kind of nice being back at work, it was a nice Christmas break and everything but it's so nice to feel productive again. Doing nothing is really not that fun after a while =)

This morning I received my first issue of Search Marketing Standard Magazine. I came across their website just before Christmas and thought I'd give it a go. It's really the only offline specialist Search Marketing magazine out there. I got sent the winter 06/07 issue. And although it's not the most comprehensive magazine it has some really good content. A great article about Social Search Engines, a product review of two keyword research tools and a great article by my favourite SEOmozzer Rand Fishkin; about how to grow your SEO staff. Overall I think the magazine has great potential, although it's a little too US orientated (and a little advertising heavy). But, it's very reasonable priced at only $15 for a years subsription (4 issues).

Has anyone else read this magazine, thoughts?

Search Engine Marketing Glossary

2007-01-02T16:22:00.000-01:00

Came across this Search Engine Marketing Glossary on the SEO Book site, it's really useful. Actually quiet a good read.

Nice one Aaron!

Merry Christmas =)

2006-12-22T00:13:00.000-01:00

Hi Everyone,

Just wanted to say merry Christmas and happy new year to everyone=)

I'm slightly drunk and it's 1 o'clock in the morning in London, why on earth am I blogging?? Put the keyboard down...

I should really go to bed. Have a cup of tea and a cigarette though so bed is not really tempting yet. The Christmas tree is up the gifts are bought and wrapped, I just need to sit down and relax.

God Jul!

Google PageRank question

2006-12-21T18:09:00.000-01:00

One of my clients, Powwownow, have recently launched their new designs for all their websites (UK, Germany, French and Dutch versions). Now the sites they had previously had received very good Google PageRank throughout. The UK website had a PageRank of 7, the German and French versions had a PageRank of 6.

We incorporated a 301-redirect when launching their new sites, which brought with it most of the "google juice". Unfortuantely some of their pages were brand new and didn't exsist in on the previous site. These pages currently have a Google PageRank of 0/10. Their sites is content managed and all pages have doc ids, some of the doc ids were transferred from the old site but some of them have new doc IDs, these pages also have a PageRank of 0/10 now. The client is understandably worried that this will affect their rankings. And they think it will take a long time before their new pages will receive the same PageRank as the old site. I personally don't think it will affect their rankings and consequently site traffic alot, the homepage still has a PageRank of 7/10. What do you think?

I would love to have some opinions about this, has anyone had any experience similar? How often is it believe that Google updates the PageRank?

Also, has anyone experienced that the Google toolbar gives different Google PageRank result depending on when you downloaded the toolbar? When i check PageRank on my home computer it gives a totally different result than on my computer at work? Has this something to do with the different data centers?

5 things you didn't know about Lisa Ditlefsen

2006-12-17T19:51:00.000-01:00

Sorvoja tagged me on the blog tag meme (it's a blog tag game, just a bit of fun!) So here are 5 things you didn't know about me:

I have a red belt in "kick boxing".
My spoken English hasn't always been this good. I once went to a shop and asked for: "a bottle I could screw!" (I actually meant a bottle with a screw cap..ooops!!)
I'm a hopeless romantic, and although a "tough girl" at work I am a bit of a softy at heart, don't tell anyone ;0)
I'm addicted to music, I have a little pocket radio that I bring with me everywhere in the house. I love music so much that you rarely see me without massive headphones on at work (to be honest sometimes I just put the headphones on just so peopel won't disturb me!)
I am a single mum, my beautiful daughter Lily is 2 1/2 and is the greatest thing that ever happend to me. She is truly the apple of my eye.

And here are my five people to tag:

1. Darren Moloney, On SEO Pond Blog

2. Robert Kerrey, Evilgreenmonkey

3. David Temple

4. Punit

5. Kichus - SEO Kid

Women of SEO

2006-12-15T08:26:00.000-01:00

SEO Fan Guy has opened a blog about Women of SEO where you get to nominate your favourite SEO lady. I just wanted to say thanks to "surewannabe" for nominating me.

Very flattered =)

Specifying the lang attribute for SEO purposes

2006-12-06T15:31:00.000-01:00

Ok this might be all obvious to some of you but came as a surprise to me, but this little atttribute can have a big impact on your rankings!!

I do SEO for a few pan-european websites that are obviously in different languages. We have been struggling to get the same ranking results on the German and French version of a site although the competition for the keywords we are targetting is less than the ones we are targetting for the English site. SO why is this? I'm stunned that I missed this (it was actually a client that pointed it out to me, albeit a very SEO savvy client, thanks Paul!).

Ok you are thinking get to the point you rambling Norwegian. Basically, the lang attribute is a language code that among other things tells the search engines what language a website is in. I dont' know why I thought this would happen automatically. So if you have a german site you need to specify in the lang attribute that the content is in German if you want to rank for german keywords. Obviously if the lang attribute says "lang=en" the search engines thinks the site is in English. Doh!

For more information on the lang attribute

Feel free to comment!

SEOblog UK mentioned on 14th Colony Scout

2006-12-06T13:15:00.000-01:00

A big thanks to Randall McCarley at 14th Colony for mentioning my blog on his blogpost about 11 SEO blogs you probably missed - that are worth reading.

I'm very flattered that Randall is actually following my blog, he is a well respected SEO, this guy knows his stuff. He is also a moderator on SEO Refugee Forums

BIG THANK YOU, I really hope I live up to the expetations now =)

Base One Search

2006-12-06T12:38:00.000-01:00

I've been away from the blogosphere for a week and a bit as I have been working on my company's website and adding pages relative to Search Marketing. Ideally I would have loved to have a seperate site for Base One Search instead of having pages within Base One Interactive, but I have to hang on until my team has grown enough to justify a seperate entity such as Base One Search.

I would love to get your comments on content, it's pretty basic stuff to start with, here is the url for Base One Search pages.

I have also been working on a SEO Evaluator to incrase new business, it's not an automatic tool but it's a form where companies can submit their website details and where I personally analyse their search visibility and how they can improve.

To Flash or Not to Flash (that is the question)

2006-11-25T12:06:00.000-01:00

To build a site entirely in flash, is a BIG “no no” from a search engine optimisation perspective.

Why? And yes I know that the search engines are getting better at indexing flash, BUT indexing a site is not the same as ranking well (now I don’t know how many times I have said this to the designers in my agency). Even though it can index the website the search engines still thinks it’s only one page to the whole site as flash movie is only one element. Now this makes search engine optimisation pretty tricky, you can load a bunch of alt tags, and I know you can add content into XML at the backend (but that would be cloaking..or would it?) Even if you can load all the content into XML it won’t be of the same value as if the content was in HTML. Basically you pretty much only have the title and meta tags for optimising content which limits you a great deal to how many keywords you can target.

There are also complications when it comes to running Pay Per Click (PPC) advertising going to a site that is built entirely in flash. Why? Because you can’t point the ads to a specific page of the site. All ads have to be pointed to the homepage. Now this can have massive implications on your conversion rate, if for example you are advertising a specific product through a PPC campaign and lead a customer straight to the homepage for themselves to AGAIN find the product, chances you are going to loose that customer.

Seriously, it’s a mystery to me why so many web designers still insists in making sites entirely in flash. Now don’t get me wrong, flash can be really cool, and to have a flash element on the homepage or even the sub pages I don’t mind at all. BUT there is a time and place, basically chose wisely. Don’t ever make a site entirely in flash just because it looks cool.

There is no point in having a really cool website if people can’t find it.

Video interview from PubCon Vegas

2006-11-23T13:17:00.000-01:00

Webpronews did a really cool interview of Rand Fishkin, Todd Malicoat and Lee Odden at the PubCon Vegas. These three names are very prominent in the SEO industry in the US, they talk about their views on current SEO issues as well as what not to worry about. A nice little discussion between Todd and Rand about links vs content. They also talk about people being to obsessed about rankings whilst surely it's the conversion of those clicks that matters. So going to have to do a blog post on this subject.

Anyway here is a link to the PubCon Video Interview

Enjoy!

Are you a bloglebrity?

2006-11-22T13:20:00.000-01:00

Randall McCarly from 14th Colony Scout wrote a blogpost last week about this new tool where you can find out how "famous" you are in the blogosphere. Now it's only a bit of fun, as it's entirley based on how many links you have coming into your site (and how old your blog is). Randall was kind enough to list me as one of his favourite blogs, BIG STAR for you Randall!

Apparently I'm a:

Whilst blogs such as SEOmoz, Shoemoney and SEObook is A-Listers. All I need to do now is reach for the stars!!

You can find out what kind of blogger you are here

The importance of the meta description tag

2006-11-18T15:21:00.000-01:00

The meta description tag tends to get overlooked far too much. It’s one of those SEO things that usually gets left to the last minute. Easy to do, just a description of what the site/page is about, no problem. Or is it? I personally think that this tag is of far greater importance than most SEO gives it credit for. Why? Read on.

Basically if you think about it the meta description tag is your FREE ad! If you have experience in running a pay per click campaign I’m sure you have put a lot of thought into what the PPC ad says. The ad is what distinguish you from all the other PPC ads right? So why should it be any different in the organic SERPs? The title tag is your free headline and the meta description tag is your FREE ad, this is where you have a chance to ad hook someone in. How many times have you searched for something, got to the results and been put off by the description, it can’t possibly be what you were looking for!!?

Now, this isn’t the only reason why a meta description tag is important! I’m a firm believer that most search engines (especially Google) use CTR as part of their algorithm. Let’s say you can have optimised your website perfectly for your top keywords, you get to the top of Google and then…FALL. Why? Because your meta description tag wasn’t descriptive or interesting enough to make the user actually click through to your site from the organic result. Now, if you on the other hand had a relevant, descriptive and interesting meta description tag the user would be more likely to click through to your site. If it were to work as it does with PPC (I’m not saying it definitely does, but I think it does) the higher CTR (click through rate) you have the more you get “rewarded” by Google. The more targeted my PPC ads are to the relevant keywords the higher the CTR gets and I get a higher position for less CPC. That’s my theory anyway.

So to sum it up, I believe by writing a good meta description and title tag, you get a higher CTR, more click throughs, thus more traffic. Bob's your uncle…

The two Golden rules for writing a successful meta description tag:

- Keep it short. It will only look crap if your description tag gets cut off half way through a sentence. A good length meta description tag is under 150 characters.

- Keep it relevant. Don’t get too carried away with the ad hook, keep it clear, simple and most important relevant to the page. (I recommend you write a different meta description tag for each page on your site, to maximise CTR)

London SEO Community

2006-11-14T11:57:00.000-01:00

Now I seem to have been looking forever trying to tap into the UK SEO community. I came across this blog post The UK SEO community - Is there one? from a fellow SEO bloggger (Darren Moloney), he got a few replies to his post and I've been following the links suggested.

Turns out that there is a site called The London SEO pissup crowd, sounds like just the thing! They basically arrange SEO events and piss ups for all SEO geeks to meet and share their knowledge. Fantastic. Just sign up for updates on upcoming events.

There is a christmas event being organised in association with BBC Backstage the only problem is that the cut off is 400 people and it's already well past 400, you can be put on a waiting list though.

But watch this space, maybe I can get some people together at an alternative venue.

Let's expand the London SEO community!

Search Engine Friendly redirect – 301 redirect

2006-11-13T15:03:00.000-01:00

If you have to implement a redirect to your site, make it a 301 redirect. Why? A 301 re-direct is the most efficient and spider friendly strategy around for web sites that are hosted on servers running Apache. It’s not difficult to implement and it should preserve your search engine rankings for that particular page.

A 301 redirect is implemented in your .htaccess file.

What is a .htaccess file?
When a spider request a web page your web server check for .htaccess file. This file contains specific instructions for certain requests, including security, redirection issues and how to handle certain errors.

How to implement a 301 redirect

When a search engine indexes your site again they will follow the rule you have created in your .htaccess file. Make sure you TEST that the redirect is implemented correctly before you go live. You should be instantly and seamlessly transported to the new location. Volla...

If anyone has any experience with redirects that has gone wrong, or smootly, please feel free to comment.

Making Your Blog Search Engine Friendly

2006-11-09T10:30:00.000-01:00

I came across this really cool blog post on SEO Bomb , it's a post about Making Your Blog Search Engine Friendly . The blog features Google Sitemap tips, Redirects, preventing blog spam etc.

It's very cool, and by a fellow Norwegian, can't be bad =)

Dinner with Rebecca from SEOmoz

2006-11-07T14:48:00.000-01:00

Met up with Rebecca Kelley from SEOmoz last wednesday. She is over from Seattle to attend an SEO training course with Ammon Johns at Fresh Egg in Worthing (of all places). So we arranged to meet in London for dinner.

Arranged to meet her and her boyfriend Jason outside Bond Street tube station (seemed like a good idea), little did I know after living in London for 8 years that this particular tube st has 5 exits. Oh crap...45 minutes later I found two freezing Americans outside Macdonalds. Luckily being very nice people they forgave me, and still wanted to go for dinner (nothing to do with the fact that they hadn't eaten for 12 hours...)

We went to a great little Turkish restaurant just off Bond Street, a few beers and some nice food later and allot of chatting about SEO(sorry Jason). The meeting has left me even more impressed with SEOmoz than I originally was (if that's possible). They are seriously nice people that knows their stuff, hey Rebecca should be giving training courses not attending them =)

Rebecca wrote a blog post on her few days in London on SEOmoz, she cracks me up, seriously funny girl! Anytime any of you SEOmozzers are in London give me a call =)

Google Blog Search

2006-11-01T10:06:00.000-01:00

Google has launched its first blog search service (in beta), becoming the first search engine to offer a pure blog and feed search capabilities.

The service surface purely blog postings and scans content posted to blogs and feeds in real-time. This is a long awaited release and could be the first of many search engine based blog search facilities.

Try it: Google Blog Search

SEO - Links Vs Content

2006-10-31T20:33:00.000-01:00

Now this is a subject that makes my blood boil. And you will find so much contradicting advice when it comes to what is more important, content or links?

I have just been blogging on SEOmoz with regards to this subject and it is such a split in opinion. Now I usually agree with Rand in most of his advice about SEO, but this is one thing I find it hard to believe I will ever change my mind about.

Basically my opinion is that RELEVANT content is more important, not to mention ESSENTIAL to be able to rank at all. It's just plain logic to me that if you don't have the keyword you are trying to rank well for within your content, you will NOT get to the top of the search engine. It's like looking in the phonebook for someone you don't know the name of? WTF? Exactly, you can't expect to be found for something you haven't listed yourself for, can you. Now that is just the basic, BUT the relevance of your main copy plus other crucial content such as title tags, H-tags, Alt tags etc etc is imperative for your rankings.

Now I'm not saying links are not relevant as well, BUT again it's a relevancy must also connected with what links you have pointing to your site. Now if you have 1000 websites linking to you that have no relevance to your industry this might help your Google PageRank but not necessarily your Google ranking...Google PageRank and ranking well on Google is not one and the same thing. Now on the other hand if you had 10 websites all closely related to your industry, this would really have an impact.

Now another issue when it comes to link building is: what is your goal? Are you looking to rank well on the search engine or getting masses of traffic? Or both?

Basically to sum it up, links can help your search engine ranking position, no doubt, BUT it is not more important than content!

The Google Dance

2006-10-29T16:06:00.000-01:00

The Google dance is the term used to describe the index update of the Google search engine. This indexing usually happens around once a month, although some SEOs insist this Google Dance happens continuously. Whilst the Google dance is in process you will notice changes in your rankings, and after the “dance” has finished you will be able to see ranking/position changes and improvement in Google PageRank (that is if you have made any improvements to your site).

The Google Dance is rumoured to happen during the last third of each month, although this is speculations rather than fact.

Google has two other servers apart from www.google.com these are www2.google.com and www3.google.com. Most of the time the results are the same on all three servers, except from when the Google Dance occurs. The rankings that can be see on www2 and www3 is thought to be the new rankings, which will transfer to www once the “dance” is over.

Below is a Google Dance tool from SEOchat, which will show you the results for all three Google servers:

Google Dance Tool

The Search Engine Relationship

2006-10-25T14:45:00.000-01:00

Search Engines – Who Feeds Who?

In contrary to popular belief, and what some dodgy search engine marketing companies want you to believe, there isn't that many search engines out there! Have you ever come across someone saying they can get you listed in thousands of search engines, and more importantly did you believe them?

There might be thousands of search engines out there, BUT it's very few search engines that actually have their own indexing spiders. Which is basically what a search engines does. They visit websites and index the content so that when someone searches for a particular keyword, volla your website pops up in SERPs (Search Engine Results pages).

The search engines that primarily have their own robots/crawlers/spiders indexing sites are: Google, Yahoo, ASK and recently MSN. These are basically the four that feeds all other search engines. When I say feed, I mean if someone does a search on another search engines the results that are shown are from one of these four search engines.

The search engine relationship

Yahoo feeds:
Primary Search Results (organic) to: Altavista and Alltheweb
Paid Results (PPC) to: Altavista and Alltheweb

Google feeds:
Primary Search Results (Organic) to: AOL & Netscape
Paid Results (PPC) to: Ask, Lycos, iWon, Hotbot, Netscape and AOL

ASK feeds:
Primary Search Results (Organic) to: Lycos, iWon & Hotbot

MSN feeds:
Primary & Paid Results to themself. MSN used to get it's paid results (PPC) from Yahoo but have recently aquired their own PPC advertising system.

Keyword Density - Is it Important?

2006-10-25T14:34:00.000-01:00

Keyword density = The number of times a keyword is used on a web page divided by the total number of words on the page.

Optimum keyword density all depends on the competition of the search term you are targeting. Anything from 3-10% is usually recommended, although most SEO professionals argue that keyword density is not as relevant as people will have you thinking. Google certainly pays more attention to which keywords you have optimised your title tags for. So for example the first 4 keywords used in your title tags should be the keywords you are optimising the relevant page for.

Don't obsess about keyword density
Instead of obsessing about keyword density use your most important keywords in page titles, bold text, H tags (headings), site maps and anchor text on your site.

If anything keyword density is taken more so into consideration when a page has been heavily stuffed with keywords. A keyword density above 30% is too much. Basically if you have too much keyword density, Google and others can consider this spam, and may penalize your site.

I use SEO Chats Keyword Density Tool to check if a keyword is repated too much on a page

Technorati Profile

2006-10-24T12:16:00.000-01:00

Technorati Profile

Great interview on SEOmoz

2006-10-24T11:41:00.000-01:00

G-Man a regular SEOmozzer published a great interview with Jeremy Schoemaker yesterday. Highly recommend a read!

The interview covers Jeremy's opinion on AdWords, black hat teqhniques, white hat, how to make money of your blopspot and more...Now this guy is seriously an internet entrepeneur we can all learn something from.

My Top rated SEO tools

2006-10-20T11:01:00.000-01:00

Ok so you have started doing search engine optimisation for your site, or you might be new to the search engine marketing profession. Where do you start? What tools are good?

Well here are my top rated SEO tools, the ones I use the most and that have proved useful:

SEOmoz Page Strength Tool
This tool is in their own words designed to satisfy the curiosity of webmasters, SEOs and web marketing professions seeking a better metric to quickly asses a site/page's relative importance and visibility on the search engines. It includes information such as Google PageRank, Backward links to domain and url, listings in dmoz etc

SEOchats Keyword Density Tool
Although I'm not entirely sure that keyword density matters as much as people will have you believe. This tool is really good for analysing how many times a keyword is repeated, I use it mostly to see if a page is close to spamming (as in repeating a keyword too many times, which can get you penalized by Google)

SEObook Keyword Suggestion Tool
A pretty good all in one keyword suggestion tool, which gives stats from several sources. You can also specify for which country you are doing keyword research for. Although I think the best way of finding accurate data for how many impressions a keyword gets is to run a PPC campaign for a few months, but if that is not an option this tool does the job pretty well.

WebConfs Search Engine Spider Simulator Tool
This tool shows you what content and links is visible to the search engine spiders/bots and what they index.

SEOblog

2006-10-20T06:55:00.000-01:00

New SEO Blog
I am transferring my blog from MySpace to this bloggin software, hoping I can get some more traffic.
What I basically want to achieve is simply being a good source for people that are intrested in search engine optimisation and search engine marketing. Sharing my knowledge as well as problems, issues, success stories and so on.

I work as a Search Engine Marketing Manager for a Digital Marketing Agency called Base One Interactive. My agency is relatively new to the search industry and I am currently solely responsible for all Search Engine Marketing & Search Engine Optimisation for 10 clients. Doing both PPC Advertising with Google & Yahoo and optimising the clients website for the search engines.

A few of my Search Engine Optimisation clients:
Market Location - a data list provider company
Powwownow - a conference calling company
BBT - online recruitment agency
Saab London Dealers - Saab Dealer in London

So if you are intrested in SEO and want to know more or you simply want to share your experience please feel free to watch this space!!